Context
Christian Dior Couture, the French fashion house of the LVMH group and heir to couturier Christian Dior, wanted to offer its teams a major collective event that matched its exacting standards and craftsmanship.
The client's brief
“Find a pleasant place where our different teams can come together.”
The challenges
- Bring the different teams together around a common topic
- Having a flexible space, from the plenary session to small-group workshops
- Gathering in a setting that resonates with the essence of Dior, the spirit of a former manufactory
Comet's answer
Comet Arboretum, nestled in the heart of a tree-filled setting and bathed in natural light. A turnkey venue whose size and layout are equally suited to a 450-person plenary session or to breakout group work.
Delivery
Over two days (12-13 December 2023), a complete and seamless format: plenary session, breakout plenaries, small-group workshops, standing lunch cocktail and afterwork, with breakfasts, lunches and evening events included. All logistics fully handled by the Comet teams.
The results
Key takeaways
In three words, what made it successful: turnkey services, the size and layout of the venue, and a space bathed in natural light. And if we had to walk away with two ingredients to absolutely keep: the brightness and the greenery.
Why Comet made the difference
“Comet Arboretum is at the heart of a tree-filled environment. It’s a very bright and pleasant place, available turnkey. The experience is enhanced by the fluidity of the spaces and a very well thought-out organization.” Julie Benamran, Head of eCommerce projects & digital transformation, Christian Dior Couture
