Context
Christian Dior Couture, the French fashion house of the LVMH group and heir to couturier Christian Dior, wanted to offer its teams a major collective event that matched its exacting standards and craftsmanship.
The client's brief
“Find a pleasant place where our different teams can come together.”
The challenges
- Bring the different teams together around a common topic
- Having a flexible space, from the plenary session to small-group workshops
- Gathering in a setting that resonates with the essence of Dior, the spirit of a former manufactory
Comet's answer
Comet Arboretum, nestled in the heart of a tree-filled setting and bathed in natural light. A turnkey venue whose size and layout are equally suited to a 450-person plenary session or to breakout group work.
Delivery
Over two days (12–13 December 2023), a complete and seamless format: plenary session, breakout plenaries, small-group workshops, standing lunch cocktail and afterwork — with breakfasts, lunches and evening events included. All logistics fully handled by the Comet teams.
The results
Key takeaways
In three words, what made it successful: turnkey services, the size and layout of the venue, and a space bathed in natural light. And if we had to walk away with two ingredients to absolutely keep: the brightness and the greenery.
Why Comet made the difference
“Comet Arboretum is at the heart of a tree-filled environment. It’s a very bright and pleasant place, available turnkey. The experience is enhanced by the fluidity of the spaces and a very well thought-out organization.” — Julie Benamran, Head of eCommerce projects & digital transformation, Christian Dior Couture
